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Zachary Shahan, Planetsave | Wednesday, December 22, 2010

Recycling PET Plastic [Game]

On America Recycles Day (Nov. 15), green rewards program RecycleBank pledged to educate consumers about recycling right. Now, RecycleBank is using its “Learn & Earn” digital platform to educate consumers on recycling polyethylene terephthalate (or PET) bottles. Read More

Gabe Zichermann, Mashable | Friday, December 17, 2010

5 Predictions for Game Mechanics in 2011

This year was the first time most people heard the term “Gamification,” the process of using game thinking and game mechanics to solve problems and engage audiences. Although this strategy has always been around us, a combination of factors have made the topic explode onto the scene. These include the rise of Zynga and social games into the largest sector (by reach) of gaming, the demonstrable power of Foursquare’s badges and mayor mechanics to engage consumers in simple tasks, and 30+ years of video games everywhere. Read More

Bradley Olson, Houston Chronicle | Tuesday, December 7, 2010

Houston boosts recycling by 30,000 households

'Single stream' approach proving to be a success Read More

Cincinnati Re-adventure | Tuesday, November 16, 2010

RecycleBank: Learn & Earn

We're a big fan of the recent improvements in the City of Cincinnati's recycling program. Not only did we get bigger and better recycling facilities, the city is also teaming up with RecycleBank which helps motivate and reward people for recycling. Read More

P.J. Huffstutter, Los Angelos Times | Tuesday, November 16, 2010

Eat Kashi cereal? Company wants customers to enjoy, then reach for the recycling bin

File this under the marketing campaign category of "doesn't this seem obvious?!?": Kashi Co., the organic and natural foods company, and RecycleBank, a for-profit firm that rewards people for being green, are partnering up for a promotion that lets people earn reward coupons for eating cereal. Read More

Melissa Hinchy-Ownby, Mother Nature Network | Friday, November 12, 2010

America Recycles Day 2010

See what some businesses are doing in support of America Recycles Day on Nov. 15, 2010. Read More

The Chattanoogan | Thursday, November 11, 2010

America Recycles Day Is Monday

In celebration of America Recycles Day on Monday, Allied Waste Chattanooga announces that residents of Hamilton County and North Georgia have helped to divert more than 995 tons of recyclables from the waste stream since partnering with RecycleBank in March 2010. Read More

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